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I am Johanna, a strategic designer currently based in Oslo.

I recently completed my MA at the Oslo School of Architecture and Design, where my thesis focused on a Strategic design approach to exploring the future of design practices.

I have a background in Strategic, Service, and Interaction Design,  where I enjoy exploring their psychological and socio-cultural impact on society.

Over the past two years I've been gathering experience through my internship at Iterate, followed by a one year permission to work as a design consultant for different start-ups at Klein Group while travelling in Asia, and freelancing as a Graphic Designer more recently. 
Education
2022  2024  MA







2018 — 2021 BA
Master in Design, AHO
the Oslo School of Architecture and Design, AHO

Final Diploma Thesis, utilizing strategic design to explore the future of design practises

Strategic Design for Society, Coastal development in Norway

Self-Programming Course, strategic and speculative exploration of Design and Web3.0

Service Design, developing Career Choice Course with Catalyst

Interaction Design, developing public transport service

System-Oriented Design, exploring food and fibre production in Norway

Service- and Identity Design, exploring ritual design through a service
Work experience
2024 

2023 Fall

2021 — 2022

2022 Summer

2021 Spring 



Graphic Designer and Illustrator, freelance and full-time at Silly Santa AS

Design Consultant at Start-ups at Klein Group

UI / UX designer at E-krone Start-up

Summer Internship at Iterate AS

Editor & Art Director, AHO SODpost Magazine
Recognition
Coastal development, Strategic design

Bortenfor Kysten, Strategic design

DGMI, Self-programming

NDNR, Systems-Oriented design
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Nominated for the AHO Works prize for Strategic Use of Design, the entire class.

Awarded for the AHO Works prize for Best Interaction Design, with Tianyi Shi. 

Nominated for the AHO Works prize for Complexity, with Ida Sofie Mahle.

Nominated for the AHO Works prize for Complexity, with Nora, Martin, Jenny and Vilde.

Relevant experience
2022 — Sole designer & team leader during my summer internship at Iterate AS


2021 — Editor / Art & Design director for Post SOD magazine 2021


2021 — Design assistant for UNICEF project



2021 Team leader, in System-Oriented Design, for Food and fibre production.


2021 — Designer for NBMU students, in collaboration with Diplom Is.


2020 — InDesign Student assistant




The project aimed to design and develop a new recruitment platform. Tasks included gathering user insight, test and iterate during concept development. Project leader for team of two developers.


As a publication team the goal was to create a holistic identity for the magazine, out of six team projects and external contributions. Our tasks included creating a narrative in 2040, along with designing visual identity, layout, gather content, and finding cross connections though system thinking.


A collaboration with a team of four students and project managers Karina Udland (Hoisk AS) and Johan Verde (Designer), for UNICEF. Task was to develop a measuring instrument for children in developing countries. My task includes concept developing, workshops, research, interview guides, and giga mapping throughout the process.

Task was to create a sustainable and regenerative concept for 2040. My role was to create a communicational flow, gather to meetings, and make sure we met all standards and criteria for deadlines and final deliveries.



A collaboration with three economy students at NMBU and Jon Obstfelde, a representative from Diplom-is and supervisor Johan Verde. Task was to minimize empty space in ice cream packaging to reduce transportation cost.


During the course at AHO (February) helping the 1st year students designing booklets.



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